Interview with Matthew Lautz – CEO of Jyngle LLC

October 2, 2006 at 11:54 am 2 comments

Below is an interview with Matthew Lautz, CEO of Jyngle LLC. TechCrunch recently posted an article about eight multi-person SMS services. Jyngle has some fantastic features to offer. We hope you find the interview informative and useful. Please visit their website and check it out!

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

Jyngle: Jyngle is the latest product from software developer Brevient Technologies. Brevient specializes in Web-based business solutions and collaborative technologies, including Jyngle, Mix Meeting Web and Audio Conferencing software and FinalCRM customer relationship management software. Our goal is to create innovative technologies that solve “real”, need-based business problems.

With Jyngle, we wanted to address daily communication problems faced by the “average Joe”. Jyngle development actually began as a side project for our staff’s personal use as sports coaches and volunteer organization coordinators. Because phone trees are time-consuming and email isn’t always accessible, we wanted an easier way to get information to groups and teams.


TechAddress: What makes your company stand apart from your competitors?

Jyngle: The cool thing about Jyngle is that it has voice and SMS message capabilities and includes the online social networking element. Many similar services only offer SMS or only offer voice, whereas Jyngle gives users more options. Users can also create messages online or using their phone, where again, many services only offer one or the other.

Plus, a big differentiator is that Jyngle is free for consumers.

TechAddress: What are some of the main features?


  • Multiple messaging options: text to speech automated voice message, personally recorded voice message, audio file upload or SMS text message
  • Online message center to organize and search for contacts and groups
  • Online message initiation and scheduling
  • Phone dial-in message initiation
  • Ability to give multiple groups members messaging privileges
  • Real-time message status and delivery results
  • Outbound caller ID
  • User-regulated privacy for groups and contact information

TechAddress: Who’s your target customer or audience?

Jyngle: We see the greatest initial use coming from sports organizations, clubs/committees and college students. Teams and organizations inevitably have group communication needs, which are often time sensitive – for instance, cancelling soccer practice because of rain. With college students, it’s really important for them to be tuned into what’s going on campus and what their friends are doing. Jyngle gives them another way to do that. On the business side, I think there is a market for nightlife, restaurant and retail businesses that would use it to promote events and special deals.


TechAddress: Any new things in particular that you’re working on right now?

Jyngle: Right now we’re continuing to enhance the consumer version of Jyngle and roll out additional features for the enterprise version, MixRunnr, which will be tied into our Mix Meeting product line. MixRunnr will include an integrated API development platform and premium delivery service for critical business messaging and corporate promotional activities.

TechAddress: Any negative feedback or criticism regarding technology and services?

Jyngle: We’ve actually had overwhelmingly positive feedback about Jyngle so far. We did significant user testing in our beta phase to sort out as many kinks as possible. One criticism we have had is the lack of international phone support at this time. We plan to add international support in a future release. Even though we can’t fulfill it at the time, it’s great to see that the interest is there.


TechAddress: So what would you say is the guiding principle behind your company?

Jyngle: Collaboration. Jyngle is the result of creativity and hard work from our entire staff and many of our friends, for that matter. True teamwork allows us to be more innovative and really think through the product from many different angles.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

Jyngle: Our mission with Jyngle is simply to make it easier for people to get information to and from their social groups. We don’t expect Jyngle to replace mass email or social networking sites. There’s a time and reason for those types of communication.

However, since Jyngle messages are phone-based (and most people have a cell phone these days), it’s a great, alternative way to save time and get information when you’re not at your computer.

TechAddress: Where are you in terms of funding and your lifecycle?

Jyngle: Jyngle is privately funded by angel investment. While Jyngle itself is a very new product, Brevient has been in business since 2001.

TechAddress: If your technology or service is not formally launched yet, when’s the launch date?

Jyngle: We opened Jyngle for public use in late August.


Entry filed under: Blogroll, Jyngle, online, online business, sms services, social, social media, social networking, startup, startups, tech, techaddress, TechCrunch, Technology, Technology and Gadgets, technology news, technorati, web, web 2.0, Web 2.0 technologies.

Interview with Oleg Tscheltzoff of Citizenbay – Provider of Local Media Corporate Profile – EyeWonder, Inc.

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