Posts filed under ‘blogger’

Pixsy Launches PixsyPower and PhotoSense

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Pixsy Launches PixsyPower and PhotoSense
Media Search Technology Now Available to all Websites; Unveils Search Engine Ad Unit
San Francisco, CA — Tuesday, December 19, 2006

Pixsy Corporation, a next-generation media search platform that powers private label image and video search engines, today announced PixsyPower, a suite of media search tools and widgets for website publishers of all sizes. PixsyPower tools enable website publishers to increase their site traffic by offering unique content and media search functionality to their visitors.

PixsyPower enables bloggers, social networking sites, or any website to run private label photo and video search engines and widgets on their sites by simply signing up for free at PixsyPower.com. Image and video search are the fastest growing search verticals on the web and PixsyPower enables any website publisher to tap into this popular consumer activity within their own site. With three easy steps, Pixsy’s image and video search engine and widgets can be deployed on any website with content customized to the specific topic of their site. The service also provides a set of reporting tools to track visitor activities and search patterns.

“Pixsy’s business model of using media search tools to create search traffic on websites is a unique and effective way of generating new targeted advertising inventory across the web,” said Jack Klues, Chairman, Publicis Groupe Media. “We believe that Pixsy is well positioned to significantly exploit this growing market.”

Pixsy PhotoSense
The PixsyPower service features the new Pixsy PhotoSense tool, allowing publishers to select a category or specific provider and create an advertising unit that can be dropped into their site. This ad unit changes dynamically to deliver fresh and interesting visual content, changing all the time. Whether the topic is news, sports, celebrities or entertainment, PhotoSense enables publishers to customize their images and videos, as well as select their content providers and categories. PhotoSense is available in all major IAB size ad units.

With the new Pixsy PhotoSense Search Widget, website publishers can run a full blown media search engine inside their site. Photo and video searches can be performed and viewed directly inside the widget. For example, a travel website can have a travel photo and video search engine directly inside their site, with photo and video results showing up inside the widget on the site.

PixsyPower is the next breakthrough in the evolution of our media search distribution business,” said Chase Norlin, CEO, Pixsy Corporation. “Media search should be in the hands of all website operators, not just the big search portals.”

About Pixsy
Pixsy Corporation is a next-generation media search platform that powers private label image and video search engines for online publishers. Pixsy has offices in San Francisco, CA and Seattle, WA and was founded by a team of engineers and business leaders hailing from Microsoft, Sony, and ValueClick.

Contact:
Pixsy Corporation
Lauren Karp
415.533.4000
lauren[at]pixsy.com

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January 16, 2007 at 7:47 pm Leave a comment

Corporate Profile – 37signals

Company: 37signals, LLC

Company logo:

https://i1.wp.com/www.37signals.com/images/logo-37signals.gif

Location: Chicago, IL

Launch Date: 1999

In the company’s own words, what is it? We’re a privately-held Chicago-based company committed to building the best web-based software products possible with the least number of features necessary. Our products do less than the competition — intentionally. We’ve been in business since 1999 and love what we do.

We believe most software is too complex. Too many features, too many buttons, too much confusion. We build easy to use web-based products with elegant interfaces and thoughtful features. We’re focused on executing on the basics beautifully.

While our products are mainly built for small businesses and individuals (we call this group the Fortune 5,000,000), companies of all sizes use them every day. From 1 person to teams of 3-5 people to companies of 5000. Everyone loves simple tools that help get the job done and then get out of your way.

Outside quote about company: Farhad Manjo of salon.com said, “Basecamp and Backpack represent the future of software on the Web not just because they’re elegant, easy-to-use programs that will likely make your life better. The two applications are also interesting because they were created in a novel way, using a new programming model that allowed 37 Signals to build each program very quickly, and with very few people. Indeed, this method of creating applications — doing it fast and on a tight budget — might well be called 37 Signal’s animating philosophy, its central mission.”

Features:
* Project management and collaboration (Basecamp)
* Real-time group chat (Campfire)
* Information organizer and calendar (Backpack)
* Simple to-do lists (Ta-da List)
* Collaborative writing (Writeboard)
* Open-source web-app framework (Ruby on Rails)
* Blogging read by over 30,000 a day (Signal vs. Noise)

Screen Shots:

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Management/Directors:

Jason Fried, Founder
David Heinemeier Hansson, Programmer
Ryan Singer, Designer
Sam Stephenson, Programmer
Marcel Molina, Programmer
Matt Linderman, Designer
Jamis Buck, Programmer

Relevant Links:
http://www.businessweek.com/magazine/content/05_47/b3960428.htm
http://businessweek.com/magazine/content/06_13/b3977005.htm
http://www.businessweek.com/technology/bestof/editorpicks.htm
http://www.pcworld.com/article/id,122928-page,4/article.html

January 11, 2007 at 4:22 pm Leave a comment

Interview with Todd Berkowitz, Director of Marketing for NewsGator

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Below is an interview with Todd Berkowitz, Director of Marketing for NewsGator. We hope you find the interview informative and useful. Please visit their website and check it out! http://www.newsgator.com.

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

NewsGator: We like to think of NewsGator as “The RSS Company,” and we have three primary offerings:

For consumers or individuals, we provide RSS aggregators or readers via the Web, Microsoft Outlook, desktop clients (Windows and Mac) and mobile devices among others. More than a million individuals use NewsGator Online (Web), NewsGator Inbox (Outlook), FeedDemon (Windows), NetNewsWire (Mac) and NewsGator Go! (Mobile) to access their news and information via RSS, with synchronization across all the platforms. These products help users improve productivity and stay better informed by bringing information directly to them from across the Web and blogosphere.

For businesses, we offer two centrally managed solutions: NewsGator Enterprise Server (server-based) and NewsGator Enterprise On-Demand (SaaS) to help easily deliver both internal and external RSS feeds to employee intranets, portals, e-mail clients and mobile devices, without a large learning curve for users. The solutions help reduce information overload, improve internal communications, drive greater portal usage, increase knowledge worker productivity and help organizations better leverage investments in Web 2.0 technologies.

Finally, for publishers, media companies and other companies with large Web presences, we provide a range of RSS, personalization and social media tools through the NewsGator Private Label Platform. The solutions help them build increase page views and loyalty within their existing brands.

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TechAddress: What makes your company stand apart from your competitors?

NewsGator: On a macro-level, we are the only RSS company to offer solutions to individuals, businesses and media/publishing companies alike. On a product level the differentiators include:

  • Individual/Consumer: Multiple interfaces/devices – all synchronized, a full-featured taxonomy, and an index of more than one million feeds
  • Enterprise: Largest share of deployments and seats (Approximately 80-90% of market), widest set of access points (only one to support SharePoint or offer desktop clients), access to external content (via NewsGator Online) and integration with key Microsoft technologies
  • Private Label: Only one to provide widgets and other tools beyond a branded RSS reader, deployments outside of newspaper market

TechAddress: What are some of the main features?

NewsGator: This is described above, but from the beginning, the philosophy has always been to provide a back-end platform to handle users, feeds and subscriptions and then provide a wide variety of points to access the content – from power users with 200+ feeds to people who need to get relevant content delivered to Outlook or a portal without having the faintest idea what RSS is. Some key features along that point include clippings (find an article from a feed, clip it to a folder, let others subscribe/or subscribe others to that feed), read-state and subscription synchronization between different access points, and ajax-based Web interfaces.

For particular products, there are other features. FeedDemon and NetNewsWire both have three-pane “newspaper” reading windows and are lightning fast. NewsGator Enterprise Server has integration with Microsoft Exchange, Active Directory and other LDAP stores. NewsGator Private Label Platform has widgets called “Buzz” that can be dropped into a site and provide content from the publisher or outside with only a few lines of code. We also provide a wide-range of security features across all of the offerings.

TechAddress: Who’s your target customer or audience?

NewsGator: It depends on the product. Here are some examples:

  • Individual/Consumer products: These are targeted to individuals with more casual users going for the free NewsGator Online, power and business users targeted for Inbox and FeedDemon, Mac owners targeted for NetNewsWire and mobile device power users targeted for NewsGator Go!.
  • Enterprise products: NewsGator Enterprise Server is targeted to the Fortune 1000 and other large companies (5,000+ users) as well as organizations with 250 or more employees and a high concentration of knowledge workers such as pharmaceutical/chemical manufacturers, law firms, PR/marketing agencies, high tech companies, government and professional services firms. Targets include IT (Advanced Technology or Technology Architects), Corp Comm/Marketing and Librarians/Knowledge Management. NewsGator Enterprise On-Demand is more suited for smaller companies (less than 250 employees), divisions or functional groups of larger organizations without IT staffs supporting them. Targets include Corp Comm/Marketing, Librarians/Knowledge Management as well as business owners such as sales, research etc;
  • Private Label: Newspapers, magazines, media companies, online content providers, publishers and B2C companies with a significant Web presence and content.

TechAddress: Any new things in particular that you’re working on right now?

NewsGator: Of course. NewsGator Enterprise On-Demand will be coming out later in January. A significant update of NewsGator Enterprise Server will be available in the first half of the year. We’re also part of the “SuiteTwo” project announced by Intel (www.suitetwo.com) which will ship in the next few months. On the consumer side, new versions of Inbox, FeedDemon and NetNewsWire are in the works as well as an even snazzier interface for NewsGator Online. Private Label is also constantly coming out with great new features like the recently announced Hosted Conversations. Subscribe to our blog to keep up-to-date on all major NewsGator developments: http://blogs.newsgator.com/daily/.

TechAddress: Where do you see your company heading in the future?

NewsGator: Although RSS is one of the hottest Web 2.0 technologies around, it’s still only being knowingly used by a small percentage of the Internet population (less than 5% according to Forrester). As the technology matures and gains wider adoption, we plan to continually innovate and make it easier for people to access RSS and Web 2.0 content and maintain and even grow our leadership position.

TechAddress: Any negative feedback or criticism regarding technology and services?

NewsGator: Not really, but used the wrong way, RSS can become as bad as e-mail in terms of information overload. If people subscribe to too many feeds it can be problematic. This means that businesses should think about the knowledge management implications of RSS and use best practices when embarking on a corporate initiative.

TechAddress: So what would you say is the guiding principle behind your company?

NewsGator: Making it as easy as possible for as many people and companies to take full advantage of the power of RSS.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

NewsGator: The mission is really the same as the guiding principle. From a development standpoint we try to provide solutions and features that the market is asking for and also stay ahead of the curve and innovate in ways that people haven’t even thought was possible.

TechAddress: Where are you in terms of funding and your lifecycle?

NewsGator: NewsGator was founded in 2003 and accepted its first round of funding in June 2004. NewsGator closed its second, third and fourth round of financings in December 2004, April 2005 and June 2006 respectively. The company’s investors include Mobius Ventures and Masthead Venture Partners.

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January 10, 2007 at 12:04 pm 3 comments

Corporate Profile – FeedBurner, Inc.

Company: FeedBurner, Inc.

Company logo:

feedburner-logo.JPG

Location: Headquartered in Chicago, IL

Launch Date:
February, 2004

In the company’s own words, what is it? FeedBurner is the leading provider of media distribution and audience engagement services for blogs and RSS feeds. Our Web-based tools help bloggers, podcasters and commercial publishers promote, deliver and profit from their content on the Web.

FeedBurner also offers the largest feed and blog advertising network that brings together an unprecedented caliber of content aggregated from the world’s most recognized media companies (e.g. Wall Street Journal Online, Wired News, Ziff Davis), A-list bloggers and blog networks and individual publishers from around the world.

Outside quote about company: Raanan Bar-Cohen, director of product strategy at Dow Jones Online said, “Our adoption of FeedFlare, coupled with FeedBurner’s growing suite of tools that leverage RSS, will yield tremendous benefits for our audience and advertisers. Working with FeedBurner gives us the ability to rapidly test and deploy integrated offerings in our feeds, providing the flexibility and speed that is critical in today’s media marketplace.”

Features:
* Exceptional network of publishers
* Media is priced on a CPM basis, and ads are targeted by content channel
* Self-serve ad creation and performance monitoring
* Full third-party ad serving support

Screen Shots:

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Management/Directors:
Dick Costolo, co-founder and CEO
Eric Lunt, co-founder and CTO
Steve Olechowski, co-founder and COO
Matt Shobe, co-founder and Chief Design Officer

Relevant Links:
http://www.feedburner.com/fb/a/pressreleases?release=feedburner_delivering_feeds_an.jsp
http://www.feedburner.com/fb/a/pressreleases?release=dow_jones_online_selects_feedb_1.jsp
http://www.feedburner.com/fb/a/pressreleases?release=twenty_of_the_worlds_top_blog.jsp
http://www.feedburner.com/fb/a/pressreleases?release=feedburner_wins_chicago_innova.jsp

January 8, 2007 at 4:07 pm 1 comment

Interview with Eric D. Alterman, Founder and CEO of KickApps Corporation

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Below is an interview with Eric D. Alterman, Founder and CEO of KickApps Corporation. We hope you find the interview informative and useful. Please visit their website and check it out! http://kickapps.com/.

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

KickApps: KickApps is a fully hosted ASP platform that quickly enables any website with all the functionality typically found at portals like MySpace, YouTube and Flickr, including user-generated video, photos, personal pages, video blogging, tagging, rating, transcoding, video player customization, etc.

The KickApps platform deploys in a fast (hours, not months), highly customizable fashion by automatically generating custom media widgets with a number of unique viral features.

The KickApps platform allows websites to dramatically increase their page impressions and ad inventory and includes an administration, media management and reporting/data mining console. The platform also enables ad insertion including banner, pre-roll video and post-roll video.

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TechAddress: What makes your company stand apart from your competitors?

KickApps: KickApps deploys rich functionality on major media websites in just a few hours with very little engineering integration. AJAX, Flash and html elements blend into a robust, seamless experience on a highly stable and scalable JAVA-based platform (Spring Framework, Hibernate). There are a number of features unique to the KickApps platform, including user-generated content and social networking deployed simply by the platform’s instant widget generator. The platform is also supported by a sophisticated media management platform which allows websites to invite rich media user participation while protecting their brands and advertisers from pornography and inappropriate material. Media screening includes automatic removal of media flagged by users as inappropriate as well as a media management console that allows webmaster to pre-screen content, adjust meta-data and disable unruly members. Web services include single sign on, reporting and module support. While many platform support widgets, those widgets have minimal functionality and are generally skin deep. KickApps widgets click to deeper user experiences, all supported by an integrated platform.

TechAddress: What are some of the main features?

KickApps: Video, photo and audio file uploads, transcoding and hosting within a sophisticated media management system easily controlled by our affiliate websites in an efficient administration console. User personal pages are automatically generated and multi-media enabled thru a media management system that gives detailed control to both website visitors and webmasters. The platform also includes multi-media community boards and Flash video blogging that allows users to create and post videos instantly with an inexpensive webcam.

TechAddress: Who’s your target customer or audience?

KickApps: Major media and high traffic websites that currently have an audience but do not yet invite true user participation. Radio station websites, television show websites, talk show websites, gaming websites, reality show websites, major music artist and celebrity websites, record company websites, etc.

TechAddress: Any new things in particular that you’re working on right now?

KickApps: New features will allow websites to also use the KickApps platform to manage and play their premium with a selection of easily customizable and programmable video player widgets.

TechAddress: Where do you see your company heading in the future?

KickApps: KickApps has launched as a platform that enables a wide array of highly integrated community and video features, but will evolve into a multipurpose platform that will provide webmasters with a complete range of hosted applications, deployable at their web properties in a number of ways (e.g. widgets, web services, other APIs). Integrated administration, media management, reporting and data mining services will continue to evolve and will be fully accessible in dynamic fashion. For major media websites our platform will be increasingly customizable and extensible to support almost any front-end implementation. For smaller websites our platform will continue to develop simple but effective turnkey solutions.

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TechAddress: Any negative feedback or criticism regarding technology and services?

KickApps: Very little thus far, however we have many requests for new features that for the most part will be added over the next few months.

TechAddress: So what would you say is the guiding principle behind your company?

KickApps: Technology and budget limitations should not prevent webmasters from including state-of-the-art rich media and community functionality on their websites.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

KickApps: Impact thousands of websites, large and small, by solving difficult technical problems with simple, hosted solutions.

TechAddress: Where are you in terms of funding and your lifecycle?

KickApps: KickApps is a well-funded NYC-based venture backed by Spark Capital and Prism ventures. Board members include former NFL and MTV President Sara Levinson and former E! Entertainment founder/CEO and Liberty Digital CEO Jarl Mohn.

TechAddress: If your technology or service is not formally launched yet, when’s the launch date? If you have already launched, when was your launch date?

KickApps: KickApps launched its first wide release product in the Fall of 2006.

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December 7, 2006 at 6:40 pm 2 comments

Interview with Boris Veldhuijzen van Zanten, co-founder of Fleck

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Below is an interview with Boris Veldhuijzen van Zanten, co-founder of Fleck. We hope you find the interview informative and useful. Please visit their website and check it out! http://fleck.com/.

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

Fleck: Fleck is an annotation service. It allows you to add notes to pages on the web.

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TechAddress: What makes your company stand apart from your competitors?

Fleck: Its simple and easy to use interface. Annotation is a fairly new concept for most people so it is important not to confuse them with too many features.

TechAddress: What are some of the main features?

Fleck: You can use Fleck without installing software. Just go to the website, enter a URL and click go. You will be able to annotate right away and share your annotated pages with other people and they won’t have to install anything or become members first.

TechAddress: Who’s your target customer or audience?

Fleck: At this moment everybody with Firefox. We will launch the Explorer compatible version in a week or so. I think that people who are used to leaving comments on blogs are the kind of people who will first adopt our service. But everybody who has ever emailed a website to someone else is a potential user of Fleck too.

TechAddress: Any new things in particular that you’re working on right now?

Fleck: Lots. We will offer a PRO package soon. Different kind of notes and expert settings. This space is going to be very exciting.

TechAddress: Where do you see your company heading in the future?

Fleck: We expect the added content to be interesting at some point. You might use Fleck to search for interesting websites based on user annotations.

TechAddress: Any negative feedback or criticism regarding technology and services?

Fleck: People really want the Explorer version to work.

TechAddress: So what would you say is the guiding principle behind your company?

Fleck: We want to build something that people will want to use several times a day and miss if it is not there.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

Fleck: The product we launched isn’t completely new. In fact, Vannevar Bush invented a similar system in 1945. It is innovative because we took a difficult technical process and simplified it in a way so that it becomes useful for normal internet users.

TechAddress: Where are you in terms of funding and your lifecycle?

Fleck: Just finished a first round with informal investors.

TechAddress: If your technology or service is not formally launched yet, when’s the launch date? If you have already launched, when was your launch date?

Fleck: We launched on November 16 in New York during the TechCrunch party.

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November 27, 2006 at 12:59 pm Leave a comment

Feedtext Inc. Launches Corporate Website and Corporate Blog

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San Francisco-based Content Provider Does a Website Facelift and Dips Their Toes in the Blogosphere

SAN FRANCISCO, CA. November 15, 2006 – Feedtext Inc., a content provider based in San Francisco, proudly announces the launch of their company’s website (http://www.feedtext.com) donning a new look and the birth of their corporate blog, The Feedtext Blog (http://blog.feedtext.com).

Feedtext.com now serves like a portal to all the products and services the company is offering to their market. The products found on their current roster are SMSJock (http://www.smsjock.com), a web-based application for radio stations geared to increase radio-listener interaction, and Moblabber (http://www.moblabber.com), a web to mobile broadcast tool, which aims to provide users with a venue to discuss their common interests online and mobile.

There are products seen on the site but are still in the works and will soon be launched, Hobnobster (http://www.hobnobster.com), and Ringtone Deck (http://www.ringtonedeck.com).

The Feedtext Blog, the official blog of Feedtext Inc., will be a place for customers, business partners and industry players to educate, speculate and mingle among themselves. It also aims to share information on company movements, key industry news, and a relatively large dose of commentary on key areas within, but not limited to, the web and mobile services industry, managed by their corporate blogger, Sasha Manuel.

“We recognize the importance of communication, that’s why we are in this business,” Vince T. Yamat, CEO of Feedtext, Inc., explains. “By creating different avenues wherein we can interact with all our customers, adapting a mentality that this company is fueled by the passion to communicate, gives us a sense of satisfaction that we can address their needs better, effectively improve our product and services and, hopefully, rightfully exceed their expectations.” 

Feedtext Inc. is a web and mobile entertainment company that develops consumer and business applications for media companies and wireless carriers in North America. The company also offers other services such as chat, community applications, interactive TV applications and mobile entertainment storefronts.

For more information, please visit the website at www.feedtext.com or call +1 415.839.0091.

Media contact:                                                                                                      

Vince T. Yamat
Email: vince.yamat@feedtext.com
Phone: + 1 415.839.0091

November 22, 2006 at 11:11 pm 392 comments

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