Posts filed under ‘Blogroll’

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March 1, 2007 at 8:45 pm 9 comments

Vodafone in deal to access MySpace via mobiles

(Reuters) – British mobile phone company Vodafone Group Plc (VOD.L: Quote, Profile , Research) unveiled a deal with News Corp’s (NWSa.N: Quote, Profile , Research) MySpace on Wednesday that will allow its customers to access the popular web-based social network using cell phones.

Click image for more details


The exclusive deal will help Vodafone, Europe’s biggest mobile operator, boost mobile usage and with it data revenues, and also helps MySpace launch itself in the European mobile market.

MySpace, bought by media giant News Corp for $580 million in 2005, has been looking to boost its global network of users via international expansion, offering mobile and video-related content.

“The partnership will enable millions of Vodafone customers to access MySpace mobile, allowing them to edit their own MySpace profiles, find and add friends, post photos and blogs and send and receive MySpace messages while on the move,” the two companies said in a statement.

Vodafone, which plans to initially roll out the service in the UK in the first half of 2007, said it would pre-load MySpace mobile software on select handsets in the future, and also make it available for download from its Vodafone live! portal.

MySpace, which lets members look up friends’ blogs and songs posted by their favorite artists, launched in the UK last year and has been looking to spread its wings in Europe. Last month it launched its French website and it has a beta site in Germany.

© Reuters 2007. All Rights Reserved.

February 7, 2007 at 9:51 am Leave a comment

Corporate Profile – 37signals

Company: 37signals, LLC

Company logo:

Location: Chicago, IL

Launch Date: 1999

In the company’s own words, what is it? We’re a privately-held Chicago-based company committed to building the best web-based software products possible with the least number of features necessary. Our products do less than the competition — intentionally. We’ve been in business since 1999 and love what we do.

We believe most software is too complex. Too many features, too many buttons, too much confusion. We build easy to use web-based products with elegant interfaces and thoughtful features. We’re focused on executing on the basics beautifully.

While our products are mainly built for small businesses and individuals (we call this group the Fortune 5,000,000), companies of all sizes use them every day. From 1 person to teams of 3-5 people to companies of 5000. Everyone loves simple tools that help get the job done and then get out of your way.

Outside quote about company: Farhad Manjo of said, “Basecamp and Backpack represent the future of software on the Web not just because they’re elegant, easy-to-use programs that will likely make your life better. The two applications are also interesting because they were created in a novel way, using a new programming model that allowed 37 Signals to build each program very quickly, and with very few people. Indeed, this method of creating applications — doing it fast and on a tight budget — might well be called 37 Signal’s animating philosophy, its central mission.”

* Project management and collaboration (Basecamp)
* Real-time group chat (Campfire)
* Information organizer and calendar (Backpack)
* Simple to-do lists (Ta-da List)
* Collaborative writing (Writeboard)
* Open-source web-app framework (Ruby on Rails)
* Blogging read by over 30,000 a day (Signal vs. Noise)

Screen Shots:



Jason Fried, Founder
David Heinemeier Hansson, Programmer
Ryan Singer, Designer
Sam Stephenson, Programmer
Marcel Molina, Programmer
Matt Linderman, Designer
Jamis Buck, Programmer

Relevant Links:,122928-page,4/article.html

January 11, 2007 at 4:22 pm Leave a comment

Seattle-based SynapseLife bets peers want to be more productive


TechAddress would like to thank SynapseLife for the opportunity to post the following information prior to its official realase:


Staying Connected Has Never Been Easier

Seattle-based SynapseLife bets peers want to be more productive

Seattle, WA (January 10, 2006) – Chances are your teenager, sibling, or workmates are using Facebook, MySpace, or another Internet social network on a daily basis. In this virtual civilization, they can message back and forth, peek into the world of others, and generally experience another existence.

The majority of contenders in this arena are designing their web products to provide entertainment to their users. While there is no question that entertainment sells, what else can this new and creative medium provide?

— Enter SynapseLife!


SynapseLife is the brainchild of Mark Michael and Daniel Rust, based out of Seattle, Washington. And they are betting that their peers need everyday web/mobile tools to complement their online social use.

Since originally launching SynapseLife October 2006 as a free product the young company quickly gained popularity in over 34 countries worldwide, with 75 percent of its users residing in the United States. Users were immediately enthused by its enhanced group of web-based applications for managing their personal, contact, and favorite information.

With SynapseLife users can easily upload their contacts, favorites, calendars events, and a variety of other useful information from their computers, and have access to it from any Internet-ready device. They can set up RSS feeds, access their email, create a budget, communicate and share information.

With its Phase 2 release scheduled for January 10, 2007, they have enhanced the package to allow sharing of information, expanded its tagging and search features, and have added a variety of other new and innovative features.

One of its most creative additions includes an option for launching a browser toolbar for sharing of information between other social networking applications and SynapseLife. The toolbar currently supports interface with, with ability to share with other popular social networks to soon follow.

“The primary focus of this update is to expand our user’s capability to complement their experiences with social networks,” explained Mark Michael. “This fills a gap, since other community projects seem to have neglected to offer their user’s functional applications that allow them to manage their everyday lives.”

“We initially focused on providing a interface for our toolbar, because our users requested it, and Facebook has a large market penetration,” explains Daniel Rust, SynapseLife’s Chief Architect. “We will then start to tackle interface with the other popular network applications.”

SynapseLife has gained their quick notoriety primarily through exposure on many of the Internet’s most popular technical blogs, such as and Business 2.0, with several providing review of the initial SynapseLife product and interviews with its developers.

“We expect that with launch of the Phase 2 release, that our current user base will expand impressively within a matter of weeks,” says Mark Michael. “This is the pattern we have seen in the past, and expect the major enhancements included in the Phase 2 release to stimulate similar excitement.”

Currently SynapseLife is a free product, and both its developers have stated that it will always include a free component. Users can start using SynapseLife simply going to and setting up an account. Its simple and no software needs downloaded to your device.



January 9, 2007 at 7:09 pm Leave a comment

New Way for Students To Enter University Life


FOR IMMEDIATE RELEASE – December 21st, 2006

University of Sydney Union has partnered with, Australia’s largest online student community, to launch a new service for undergraduate students and high school leavers.

Australia’s skills shortage has created record demand for graduates; however, high school students find it hard to enter university because they don’t know any university students who can encourage them to enter tertiary education.

“This partnership is significant because it helps high school leavers log onto, locate University students who are studying their desired degree, ask them questions and then enter university with greater confidence about what they are studying”, explained Jahangir Shagaev from

Studentface is Australia’s largest online community for students with representation at over 25 Australian universities where students form study groups, share photos, videos, make friendships and find career opportunities.

“We think is great because it helps students have a better university experience”, said Katy Fernandez, President of the USYD Union.




About is Australia’s largest online community for university students with presence at over 25 Australian Universities, representing over 80% of Australia’s student population. The company is based in Sydney and has a vision of creating an online platform for Australian students where high school leavers can discover what life is like at university and where university students can access career opportunities through alumni and graduates of their institution.

Level13/167 Macquarie House

Sydney, NSW, Australia
t: +61 (02) 8216 0780


About University of Sydney Union
The University of Sydney Union (USU) has provided services to students since 1874, enriching the life of students while they are at University. Those services include cultural and commercial services such as student development, clubs & Societies programs, community outreach programs, retail and food & beverage services, entertainment, o-week and many more. For more information please contact George Livery on 0411 742313 or go to

January 4, 2007 at 6:19 pm 1 comment

TAKKLE Announces Nationwide Launch of High School Sports Social Networking Site



NEW YORK – December 11, 2006TAKKLE, Inc., ( the premier online social network for high school sports, today launched its nationwide service to connect high school athletes of all sports. In conjunction with its nationwide launch, TAKKLE also announced a strategic alliance with the Sports Illustrated franchise.

TAKKLE, the first online network for high school sports, now allows high school athletes across the nation participating in sports ranging from cheerleading to wrestling to football – over 20 sports in all – to develop personal connections rooted in their shared interests. TAKKLE is taking high school athletics to the next level by providing the tools and a platform for high school athletes across the country to create player and team profiles, upload videos and photos, track and view statistics, check out opponents before games, and discover the best athletes in the country.

“Sports is one of the oldest and most powerful social networks. TAKKLE captures teenagers’ passion for sports and connecting online with their friends,” said David Birnbaum, Founder and Chief Executive Officer of TAKKLE. “With half of teenagers actively engaged in high school sports today and the explosive growth of social networking, we believe that TAKKLE will become a dynamic, compelling destination for teens.”

TAKKLE‘s new strategic alliance with Sports Illustrated enables the venerable sports media giant to engage a hard-to-reach audience that’s young and tech-savvy via an online platform specifically designed for high school athletes.

Building on the success of SI’s iconic Faces in the Crowd franchise – a popular section of the magazine for 50 years – athletes, coaches, athletic directors, and fans can now log onto TAKKLE to nominate athletes for SI’s Faces in the Crowd and a brand new Video Faces In the Crowd feature (, available exclusively on TAKKLE. Visitors to TAKKLE can upload and view user-generated video highlights of high school athletes from across the country. Each week, SI’s editors will select one candidate to appear in the Faces in the Crowd section of the magazine and showcase the athlete’s video as part of the new weekly feature on TAKKLE called “Sports Illustrated – Video Faces in the Crowd.”

“This is a great opportunity for us to introduce Faces in the Crowd to the next generation of athletes in a way that is extremely popular in today’s world,” said Jeff Price, President of SI Digital. “Young athletes will now be able to to join the more than 15,000 individuals who have been featured in Sports Illustrated’s Faces in the Crowd by sharing their own video highlights with athletes and fans from around the country.”

In addition to its relationship with Sports Illustrated, TAKKLE has a strategic partner and investor with Wasserman Media Group (WMG), a leading sports and entertainment management, marketing and content company. WMG’s divisions represent some of the most recognized athletes and sports brands, such as Tracy McGrady, Freddy Adu, Chase Utley, and many others. TAKKLE will offer WMG a unique online social network to reach an engaged, targeted audience. In addition, WMG will use its wide-ranging contacts and clients in the industry to benefit TAKKLE as the service grows and expands its reach and visibility with athletes and fans.

# # #

TAKKLE, the premier online social network for high school sports, connects athletes, coaches, fans, friends, and recruiters for all high school athletics. On TAKKLE, high school athletes can track and compare their stats, post team schedules, scout rivals, and share videos and photos with their teammates and opponents.

TAKKLE offers advertisers and marketers the ability to strategically target a passionate, engaged audience of high school athletes and fans. TAKKLE’s investors include Wasserman Media Group LLC, Greycroft Partners LLC, IJ Smith Enterprises LLC, and Jack Schneider, Managing Director at Allen & Company, Inc.


About SI
SI is a multimedia sports brand that takes the consumer into the heart and soul of sports. The SI franchise is anchored by Sports Illustrated, the most respected voice in sports journalism which reaches a weekly audience of nearly 21 million adults, and, the magazine’s 24/7 sports news website that delivers more than 150 original stories to its users each week.

The SI franchise also includes Sports Illustrated Kids (, a monthly magazine targeted to kids age 8 and up; Golf Magazine and;, a website dedicated to college sports and the college sports lifestyle; SI Presents the magazine’s specialty publishing division; as well as SI Books, SI Pictures, SI Productions, SI Digital and SI Events. Founded in 1954, SI is a division of Time Inc., the world’s leading magazine publishing company and a subsidiary of Time Warner.

December 20, 2006 at 1:23 pm Leave a comment

Interview with Alex Bard, founder and CEO of Goowy Media

Below is an interview with Alex Bard, founder and CEO of Goowy Media. We hope you find the interview informative and useful. Please visit their website and check it out! You can also view a demo at:

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

Goowy: Goowy Media develops innovative online products and services that provide simple, intuitive tools for communicating and sharing on the Web. Its two consumer services, yourminis and the Goowy Webtop, have received high acclaim and are being used by people from all over the world to manage their digital lifestyle.

Headquarted in San Diego, Goowy Media was formed in 2004 by four Internet veterans who have been friends and colleagues for more than a decade: Alex Bard, Gary Benitt, Jeremy Suriel and Sashi Bommakanty. The company has received funding from Mark Cuban and has been named the “site of the day” by Adobe two times in the past year.

yourminis ( is a personalized dashboard (start page) of multimedia minis (widgets) that provides instant access to your Internet tasks, information and entertainment in one place, including checking email, weather, traffic and news, accessing your calendar, browsing photos and videos, listening to music and more. yourminis also allows you to share your dashboard with friends and family, making it the easiest and most fun way to enjoy and share personalized content across the Internet.

The Goowy Webtop offers a desktop-like environment inside of a browser with advanced applications for communicating and sharing including email, contacts, calendaring, instant messaging, file storage, minis (widgets), games and more. The Goowy Notifier feature alerts the user via the desktop of any new mail or other activity.


TechAddress: What makes your company stand apart from your competitors?

Goowy: We believe experience matters. We focus a lot of our time ensuring that we can deliver a simple, innovative experience for our users across both of our products. We also focus on more multimedia, and personalization than a lot of our competitors. We believe in creating dynamic applications which offer our members immersive experiences for managing their digital lifestyles.

TechAddress: What are some of the main features?

yourminis is a customizable personal dashboard

· Personalized dashboard gives you immediate access to your Internet tasks, information and entertainment all in one place – from anywhere

o Create and name multiple tabs to organize by subject or other criteria

o Select personalized tab backgrounds and layouts

o Personalize the size and shape of every mini

· Media rich minis give direct access to content from all over the Internet

o Read email, access calendar and manage to-dos

o Check weather, traffic & news on all topics

o Browse Flickr photos & YouTube videos

o Add your favorite RSS feeds from anywhere

o Search using top search engines as well as eBay and Amazon

o Listen to featured podcasts like Diggnation & ESPN Radio

o Watch videos like Rocketboom & vSocial

yourminis provides broader access and vast choices

Access yourminis in a variety of ways choosing the one that makes most sense for you:

· Make yourminis your browser start page each time you log on to the Internet

· Install as a browser extension

o Brings up yourminis in “heads up display” mode with Firefox, Flock and Internet Explorer

o Automatically identifies and gives you one-click options for RSS, audio, photos, videos, social networks, microformats and more, while browsing to allow instant addition to the dashboard for updates and easy viewing, listening and sharing

o Layers over existing web page to allow quick checking of yourminis while browsing the Internet

· Desktop client (coming soon)

yourminis is the easiest way to publish and share personal content

· Create a personalized tab of minis and share with others via simple URL

· One-click publishing of yourminis allows you to add published minis as a badge on your blog or social network

· Explore the vibrant community of yourminis tabs to find, rate, comment on and share public tabs
Offers a series of tools for communicating and sharing including Outlook-like email client, contacts, calendar, integrated instant messaging, file storage, games and minis.


TechAddress: Who’s your target customer or audience?

Goowy: We develop our products so that they are simple to use and intuitive. We have people from all over the world and of all different demographics using our applications as part of their daily online life.

TechAddress: Any new things in particular that you’re working on right now?

Goowy: For yourminis we are working on a community aspect for sharing tabs which will go live sometime next week. You can publish tabs into the community and then people in the community can find, rate, comment on and add your tabs to their dashboards. In addition we are going to release APIs shortly so that external developers can build widgets for the platform.

For Goowy we are releasing a series of new features this week including photos of your contacts, in messages, inline thumbnails of pictures in email, download multiple attachments, and more. In the next few weeks we will be releasing mail rules, lazy loading of messages and a faster more robust email front end.

TechAddress: Where do you see your company heading in the future?

Goowy: We are going to continue to evolve our current offerings as well as listen to our community to develop applications that help users manage their digital lifestyle online. It is a very exciting time and the support and feedback from our community has been tremendous and has helped us define our company roadmap.

TechAddress: Any negative feedback or criticism regarding technology and services?

Goowy: I think every company has challenges as they scale and deploy products in real time. The companies that survive and thrive are the ones that are responsive to their members, and constantly work on optimizing their product or service. We are one of those companies and work very closely with our members to offer them the best possible experience.

TechAddress: So what would you say is the guiding principle behind your company?

Goowy: Have fun, build products that are relevant and create value for members, work with people you like.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

Goowy: Our mission is to make people’s online life easier, more intuitive, and simple. We help people consume and share information more effectively.

TechAddress: Where are you in terms of funding and your lifecycle?

Goowy: We raised a series A of financing at the end of 2005 from Mark Cuban (owner Dallas Mavericks, HDNet, 2929 studios, Landmark Theaters and more). He has been a great influence on the company and has really helped us shape our vision.

TechAddress: If your technology or service is not formally launched yet, when’s the launch date? If you have already launched, when was your launch date?

Goowy: Both of our services are live…check them out at and


December 1, 2006 at 3:33 pm 1 comment

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